Criterion is a recognizable brand in the dvd world,. they put out a
select few films every month, they have a reputation that has led
people to demand the 'criterion treatment' for their favorite films.
One part commercial business, a dash of film preservation, and a
slathering of film advocacy, Criterion is hard to explain until you
dive in.
The Criterion Collection (from criterion.com)
"The Criterion Collection, a continuing series of important classic and
contemporary films, is dedicated to gathering the greatest films from
around the world and publishing them in editions that offer the highest
technical quality and award-winning, original supplements. Criterion
began with a mission to pull the treasures of world cinema out of the
film vaults and put them in the hands of collectors. All of the films
published under the Criterion banner represent cinema at its finest. In
our seventeen years, we've seen a lot of things change, but one thing
has remained constant: our commitment to publishing the defining
moments of cinema in the world's best digital editions.
The foundation of the collection is the work of such
masters of cinema as Renoir, Godard, Kurosawa, Cocteau, Fellini,
Bergman, Tarkovsky, Hitchcock, Fuller, Lean, Kubrick, Lang, Sturges,
Dreyer, Eisenstein, Ozu, Sirk, Bu?uel, Powell and Pressburger. Each
film is presented uncut, in its original aspect ratio, as its maker
intended it to be seen. For every disc, we track down the best
available film elements in the world, use state-of-the-art telecine
equipment and a select few colorists capable of meeting our rigorous
standards, and take time during the film-to-video digital transfer to
create the most pristine possible image and sound. Whenever possible,
we work with directors and cinematographers to assure that the look of
our releases does justice to their intentions. Our supplements enable
viewers to appreciate Criterion films in context, through audio
commentaries by filmmakers and scholars, restored director's cuts,
deleted scenes, documentaries, shooting scripts, early shorts, and
storyboards. To date, more than 35 filmmakers have made our Director
Approved library of laserdiscs and DVDs the most significant archive of
contemporary filmmaking available to the home viewer."
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